Pomade

The days when men were content with just washing their hair and running a quick comb through it are over.

Hair styling has long played an important role in the men's world, and relevant styling products have become an indispensable part of their cabinets.

The absolute classic among them: Pomade! Incidentally, also a real insider tip for anyone who wants to give their hair not just hold, but also shine.

But what exactly is pomade, and how do you use it correctly?

What is hair pomade?

Pomade is a traditional hair styling product that has been used since the 18th century.

Incidentally, the earliest evidence of a pomade-like product made of oils and pine resins is provided by the discovery of an Irish bog body from around 390 BC!

Pomade is particularly known for its strong hold and characteristic shine, and it was extremely popular in the 1920s to 1950s, both for hair and beard styles. The product is currently experiencing a real revival. Unlike modern hair gels, pomade does not dry out but remains flexible in the hair all day long. 

This makes it ideal for classic hairstyles like the pompadour or the slick back, but it is also perfectly suited for modern looks.

Overview of all benefits

Besides the fact that you can use it for both hair and beard styles, pomade has several unbeatable advantages.

- Strong hold: Pomade provides a firm hold without stiffening the hair.

- Flexibility: Even after hours, the hairstyle can still be restyled.

- Shine: Most pomades give the hair a healthy, shiny look.

- Care: Many pomades contain nourishing ingredients that protect and nurture the hair.

- Longevity: A small amount is often enough to keep the hair in shape all day long.

Since pomade is not liquid and you can easily transport it in small tins, it is an ideal companion for travel or in your gym bag.

It cannot leak and is simple and quick to use anywhere.

Application: How to use pomade correctly!

Using pomade is not as difficult as many think. It is important that you work it in properly to achieve the best result.

Here is a short guide with everything you need to keep in mind:

1. Less is more: Start with a small amount. You can always add more if necessary. If there is too much in your hair, it will look too heavy and greasy.

2. Warm it up: Rub the pomade between your hands until it is soft and pliable.

3. Massage it in: Work the pomade evenly into dry or slightly damp hair.

4. Style: Use a comb or your fingers to shape your desired hairstyle.

Done. Period.

How long should you leave pomade in your hair?

Pomade is made to stay in your hair all day. You can wear it all day without any problems, and it will not lose its hold.

However, it is advisable to wash it out before going to sleep to be gentle on your hair and scalp. If residues remain in the hair for too long, it can potentially lead to an uncomfortable, itchy feeling and perhaps even dandruff formation.

How long does pomade last in the hair?

A good pomade easily lasts all day. With some stronger pomades, you can even maintain a decent hold overnight.

So, if you are looking for a styling product that stays with you through the whole day (and possibly the night - we don't know what you have planned), pomade is your best bet.

Buying pomade: What should you look for?

When buying pomade, you should look out for a few things to find the perfect product for you.

- Hold: Think about how much hold you need. Light pomades are ideal for looser hairstyles, while strong pomades are suitable for firm styles like the pompadour.

- Shine: Do you want your hair to shine? Then choose a pomade with a higher shine factor.

- Ingredients: Natural ingredients are gentler on the hair and scalp. Avoid products with too many chemicals. At Störtebekker, we therefore only use high-quality ingredients of natural origin that are also well-tolerated by sensitive hair and skin.

- Scent: The scent is a matter of taste. Choose one that suits you and that you enjoy wearing. For your own sake and that of those around you, pomade should never smell too intrusive or artificial.

A sophisticated care ritual at home: What makes Störtebekker products so special:

Störtebekker products offer you a sophisticated care ritual for home. Their pomades consist of natural ingredients and are particularly gentle on the hair and scalp.

The distinctive scent and traditional formula give you the look and feel as if you just came from the barber. And the best part: you can restyle your hair at any time without the pomade drying out or losing its hold.

What is better, wax or pomade?

The choice between wax and pomade depends entirely on your style and your needs. Wax often offers a matte look and has a slightly firmer consistency.

It is perfect for a natural, textured style. Pomade, on the other hand, provides shine and remains flexible, making it ideal for classic, sleek hairstyles.

Both products have their merits – it depends on what you want to achieve.

Conclusion

Pomade is an unbeatable styling product for men who value a strong hold and a shiny look. It is easy to use, flexible, and long-lasting.

Whether you prefer a classic style or a modern look – with the right pomade, your hairstyle will stay in place all day. And if you value natural ingredients, Störtebekker is exactly where you need to be. Try it out and take your styling to the next level! How do you prefer to use pomade? Do you use it daily?